Boucheron Jewelry
It has always been there, it will be there forever: the Boucheron jewel
It lavishes a caress on your hand, attaches itself to your wrist, wraps itself around your neck, or reveals itself on your face; oscillating between discreet appearances and sumptuous presence, Boucheron jewelry sets the tone.
Who dared to push the Bouch(er)on this far?
Frédéric Boucheron, the first jeweler on Place Vendôme, settled at number 26 in 1858. His four direct descendants happily succeeded him. Today, Hélène Poulit-Duquesne and Claire Choisne have made the House the icon of Parisian jewelry. But it is you who reveal its splendor by adorning yourself with its sublime jewels. Thanks to you, the prestigious Maison Boucheron is still the first, like its founder at the time.
Is there a style of Boucheron jewelry?
Maison Boucheron preserves its centuries-old heritage, embraces tradition, imposes its classics. However, it does so in a contemporary re-interpretation, in the service of modernity. Its timeless style, nourished by the past, is greedy for innovation. We only know the Boucheron style , we discover it endlessly.
The know-how of Boucheron jewelry, an invitation to be
Rich in a jewelry tradition, Maison Boucheron masters an ancestral profession to perfection. But it is by exploiting cutting-edge techniques, by promoting audacity, by creating differently. She plays with codes, questions them, turns them upside down, to allow women to be fully what they are in their irreducible nature.
A Boucheron jewel, for what occasion?
It follows you every day, sparkles in unique moments, accompanies every event, marks the greatest. It is the passionate embrace, the thread that unites two destinies and tells the story of grandiose love. It dares intimacy, shines with simplicity. Boucheron jewelry reveals the woman, affirms the man, plays on naturalness with sophistication.
Shimmers from the Jewelry and High Jewelry collections
Its rings are designed, mounted, set, polished, to slip on your finger and act as if they had always been there. Its bracelets move on your arm like life courses through your veins. Her earrings don't just sparkle, they make you sparkle. Her necklaces endlessly reinvent your beauty. Boucheron jewelry collections capture the light to make it shimmer on your skin, illuminating your complexion, highlighting your beauty, enhancing your being...
Some examples of models that reveal who you really are
Let's take the emblem of Boucheron jewelry , the legendary question mark. Created by the founder of the brand always in search of innovation, this necklace does not have a clasp and fits freely around the neck. Roundness and asymmetry evoke feminine nature which leaves pre-traced paths and evolves as… beautiful seems to it. By wearing this Boucheron jewel, the women of yesterday opened a path that the women of today continue to take.
Or, the very latest in the collection, the Solarité model. Reinterpreting the great icon of 1968, Serpent Bohème, he achieves the feat of remaining faithful to it while creating a new aesthetic.
To go even further, Ailleurs blurs the boundaries and dives into the roots of authentic nature to explore all the possibilities of the infinite. Carte Blanche is given to creativity…
Materials, shapes and colors reinvent creation to recreate you every day at Boucheron
Beautiful, grandiose, timeless, it is this jewel from the great jewelry tradition which has distinguished itself on the iconic Parisian square. Accessible, sober, elegant, he is this great one who, in all simplicity, puts himself at the service of women, devotes himself to men, is dedicated to human nature in general. Original, creative, unique, he always does more with what he already is, to go even further. Boucheron jewelry , a creation at the service of Creation.
